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Introducing Wanderers’ 2022/23 Macron Home Kit

New kit nods to the 25 year anniversary of the opening of Wanderers’ stadium

1 July 2022

Bolton Wanderers has unveiled its new home kit for the 2022/23 season.

With pre-order now available, the brand new kit – designed by Macron and featuring the logo of new principal partner, Service My Car – pays homage to the home of the Wanderers. With the 2022/23 season marking 25 years since the club moved to its home in Horwich from Burnden Park, a silhouette of Bolton’s iconic stadium and the dates ‘1997 – 2022’ are embossed proudly onto the reverse of the shirt.

Presenting a retro-style, striped round neck the same white, blue and red lines don the sleeves and vertical embossed lines subtly encase a repeated motif of the BWFC crest across the front of the shirt. Bolton’s famous elephant and castle remain on the nape of the neck, as does the town’s motto ‘Supera Moras’.  

The shorts are Wanderers’ classic navy and feature the Macron logo and BWFC crest, while the white socks complement the shirt, with the same white, blue and red stripes displayed on the turn overs.

Head of Retail Paul Stanworth said: “This is a real milestone season for Bolton Wanderers as we celebrate the 25 year anniversary of the club’s move from Burnden Park to its home here in Horwich.

“We wanted to make sure the shirt played a part in marking that moment. It was an incredibly exciting time for the Wanderers back in 1997 and there’s a similar feeling at the club right now. We hope fans enjoy this special anniversary shirt – we can’t wait to see lots of Wanderers wearing it in the coming weeks!”

To support the launch of the shirt, the home kit reveal video features star players including club captain Ricardo Almeida Santos, Amadou Bakayoko, Kyle Dempsey, Kieran Sadlier, Josh Sheehan and Gethin Jones. Shot on site at the University of Bolton Stadium, the video weaves the stadium’s iconic surroundings into its narrative.

In a move to again recognise and pay respect to the past - as the club marks a milestone season - the pace and energy of the video aims to reflect the flair, passion and ambition of the Wanderers players who currently wear the badge.

Replica 2022/23 home kits are available to pre-order online only in adult and junior sizes at the following prices:

Home adult shirt: £50

Home adult short: £26

Home adult sock: £12

Home junior shirt: £42

Home junior short: £21

Home junior sock: £10

Home infant kit: £45

Home baby kit: £42

All season ticket holders will receive 10% off their order. To claim your 10% discount, please log in into your online shop account or create a new one using the same email address used to purchase your season ticket.

Pre-order your Bolton Wanderers 2022/23 home shirt here. Those that pre-order online will receive their kit items before they are available in store. Pre-orders will be dispatched early July.

A special thanks to the team at Macron for designing our new kit and 5or6 Creative for bringing its story to life.

Season tickets for the 2022/23 season remain available to purchase. Are you with us for the journey? Pick yours up here.


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