Bolton Wanderers Football Club is proud to reveal its new home kit for the forthcoming Sky Bet League Two campaign after announcing a long-term partnership with technical sponsor Macron.
The home kit will feature Wanderers’ traditional colours of white and navy blue with the front of the shirt presenting the club’s crest, the Macron Hero logo and branding from official shirt sponsor Home Bargains.
Further bespoke details also feature on the reverse of the shirt with an embossed Lancashire rose and a printed elephant motif on the back.
Bolton Wanderers Chairman, Sharon Brittan, said: “We are very pleased to reconnect with Macron who have been a long-standing partner of the club. Not only are they a huge brand in sport and have a strong foothold in the UK, their ethos very much aligns with our vision of One Club, One Community, One Town.
”We are delighted with the design of this year’s kits and I’m sure they will prove to be very popular with the Wanderers fans.”
Gianluca Pavanello, CEO of Macron, said: “English football is a ‘second home‘ for Macron. Many top clubs have chosen to partner with us as technical partner and it is important to count Bolton Wanderers among them.
“We are about to start off again on a new journey together to develop a renewed partnership.
“We know the history of the club and the fans very well and we are convinced that we can develop a unique collection dedicated to the players and fans alike.”
The agreement between Macron and Bolton Wanderers will see the production of a new line of products for the club to wear starting from this coming 2020/21 season. The products will bear the icon of the Italian brand – the Macron Hero, which takes inspiration from the human form and the tip of a javelin and symbolises the joy felt at the end of a challenge. The achievement of a goal - fatigue, passion and determination and the Macron philosophy: ‘Work hard. Play Harder’.”
The home kit will be available to pre-order from 10am on Wednesday via www.bwfcdirect.co.uk
The brand new away kit will be unveiled later this month.