Bolton Wanderers Football Club is delighted to confirm that Firstcom Europe has renewed as a Business Partner Elite for two further seasons, covering 2026/27 and 2027/28.
Firstcom Europe is a leading provider of B2B technology - such as phone systems, IT managed services, AI solutions, IoT, and more - and is Bolton born and Bolton based. The two-season commitment gives the club continuity in a key commercial partnership as it establishes itself back in the Championship.
The relationship extends well past the commercial agreement. Firstcom Europe has been a longstanding supporter of Bolton Wanderers in the Community, and the business also backs Bolton Hospice and Bolton Lads and Girls Club, investing in the town alongside the club.
As an Elite partner, Firstcom Europe receives premium visibility across matchday and digital channels at the Toughsheet Community Stadium and on club platforms.
Carl Sanderson, Head of Commercial at Bolton Wanderers, said: "A two-season commitment from a business of this standing is a real vote of confidence and we do not take it for granted. Firstcom Europe are a Bolton company with national reach, and they have supported this club and this town consistently, through the good times and the harder ones. Their work with Bolton Wanderers in the Community, Bolton Hospice and Bolton Lads and Girls Club shows where their priorities sit. Christian and his team are the sort of partner every club wants. I am very pleased they are staying with us."
Christian Bleakley, CEO, Firstcom Europe, said: "As a Bolton-born business, partnering with Bolton Wanderers is something we're genuinely proud of and excited about. The club is entering a hugely exciting chapter, and we're delighted to be a part of it for the next two seasons. So many of our employees, customers and partners have a connection to the club, which makes this partnership even more meaningful. It's a fantastic opportunity to support our hometown club that brings people together and plays such an important role in our community."
For full information on Firstcom Europe, visit firstcomeurope.co.uk.